Furniture

Client: Tilia Inc., San Francisco, CA
Introduction: March 1, 2003
Distribution: Mass Merchants
Dimensions (H x W x D): 19" x 24" x 12"
Weight: 7 lbs.
Size of run: 750
Awards: Gold, Design of the Times 2003
Producer: Meyers Display, Minneapolis, MN

Product: Major appliances
Number of displays: 5,000
P-O-P company: KK&A Integrated Retail Marketing, Chicago
Distribution: Appliance retailers
Introduction: April 2003
Duration: Temporary
Construction: Corrugated, paper stocks
Display set-up: Retail staff and company district managers
Maytag conducted a satisfaction survey among a random group of appliance dealers to tweak its P-O-P offerings. The research led the company to add outdoor banners, a dangler and a standee to the mix.

Product: Major appliances
Number of displays: 5,000
P-O-P company: KK&A Integrated Retail Marketing, Chicago
Distribution: Appliance retailers
Introduction: April 2003
Duration: Temporary
Construction: Corrugated, paper stocks
Display set-up: Retail staff and company district managers
Maytag conducted a satisfaction survey among a random group of appliance dealers to tweak its P-O-P offerings. The research led the company to add outdoor banners, a dangler and a standee to the mix.

Client: ODL, Zeeland, Mich.
P-O-P Company: Spectrum POP Displays, Chippewa Falls, Wis.

Client: USF-Culligan/Everpure, Northbrook, Ill.
Materials: High-pressure laminate on bender board
Introduction: May 2003
Size of Run: 600
Comments: This display was designed to create brand presence in kitchen and bath design studios. It is intended to encourage the product's use in upscale homes.
P-O-P Company: DNI Marketing Group, St. Charles, Ill.