Candy & Gum

Product: Fruitang fruit chew candies
Number of displays: 2,500
P-O-P company: Invicta Plastics Ltd., Oadby, Leicester, England
Distribution: Grocery stores, variety stores, independent retailers, gas stations
Introduction: October 1995
Duration: Semipermanent
Construction: Molded plastic
This bright display from England's Trebor Bassett Ltd. has infused "sparkle granules" in the translucent molded plastic that catch the light and create a neon-type effect.

Client: Fleer Corp.
P-O-P company: McLean Packaging Corp., Elmsford, N.Y.

Client: Planters LifeSavers Co.
P-O-P company: Trans World Marketing Co., East Rutherford, N.J.