Target Taps Second CIO Since Hack Oracle Gets Into ROI Monitoring Target Adjusts Leadership 2015 Guide to Providers: Retail & Shopper Insights In-Store Marketing Effectiveness: Allocating Investments and Managing Insights for Improved Performance An industry report written by the Institute in collaboration with Menasha Inside Insights, Part 2: New Tools for the Team Everyone is contributing as new shopper data sources drive more robust work Inside Insights, Part 1: Aligning Research for Shopper Marketing Success It's a brave new world as marketing researchers take a fresh approach with shoppers at the core. Expo Preview: Closing the Loop via Digital Marketing Technologies Data-Driven Shopper Marketing, Part 2: Gaining a 360-Degree Shopper View Shopper Marketing ROI: Benchmarking What Works Data from more than 8,600 shopper marketing programs uncovers best practices to improve program performance and ROI First Previous 32 33 34 35 36 Next Last
