Alcohol

Client: Boston Beer Co.
Producer: Visual Marketing Inc.
Category: Metal/Wire Counter, Shelf or Table Unit
Intended Length of Use: 1 year
Production Run: 1,000
Unit Cost Range: Less than $25
COMMENTS: This display was designed to match the aesthetics of the package. The display was produced in black acrylic, the logo was hot stamped in bright gold, and the bottle pourer uprights were "hand polished" to obtain a mirror-finish, brass-plate look. The bottle holder was powder coated black to match the bottle color.

Client: Century Imports
Producer: Banta Merchandising Products
Category: Wood Sign
Intended Length of Use: 2-3 years
Production Run: 2,400
Unit Cost Range: $25 - $99
COMMENTS: An oversized boomerang was created to portray the origin of the beer. Authenticity was a goal, creating the shape and curves in actual proportion to a real boomerang. The piece was made from hand-cut popal, which was routed and hand sanded to shape. Decals were applied by hand.

Client: Siebel/Mohr Inc.
Producer: Design Display Group Inc.
Category: Fabricated Plastic Wall Unit
Intended Length of Use: 1 -2 years
Production Run: 350

Client: Anheuser-Busch Inc.
Products Promoted: Steps to Busch Gardens/"Budfari"
P-O-P Company: The Color Process Co., Bridgeton, Mo.
Distribution: Busch Garden Park
Material: 3M White Vinyl 162 with 3M Clear Overlaminate 3645
Introduction: March 1995

Client: County Line Liquors
Products Promoted: Premium label liquors
P-O-P Company: Fineline Signs-Graphics-Printing, Denver
Distribution: Test market at local liquor store with 15 participating liquor companies
Material: 3M Scotchprint process
Introduction: January 1995