Alcohol

Client: Barton Beers, Chicago
Introduction: February 2002
Distribution: National, on- and off-premise
Size of Run: 400
Construction/Materials: Distortion-printed, vacuum-formed PETG; compact, high-output lighting fixture
P-O-P company: Palmer Promotional Products, St. Clair Shores, Mich.
Comments: A compact lighting unit brightens this distortion-printed display while keeping its depth to a minimum.

Client: Guinness Bass Import Co., Stamford, Conn.
Introduction: January 2002
Distribution: On-premise accounts
Size of Run: 10,000
Construction/Materials: Injection-molded bottle, cap, base and floating pieces; halogen lighting; color wheel; air compressor to create bubbles
P-O-P companies: Colangelo Synergy Marketing, Darien, Conn., and Network Display Inc. (manufacturing), Passaic, N.J.
Comments: Bubbling water, colorful fish and illumination combine to give this back-bar glorifier an atypical look.

Client: Miller Zell Inc., Atlanta
Introduction: September 2001
Size of Run: 750
Construction/Materials: Vacuum-formed, clear PETG; pressure-sensitive decals; cardstock; process screenprinting
P-O-P company: MEI Displayworks, Smyrna, Ga.
Comments: A super-size replica of the Smirnoff bottle frames a floorstand to strengthen branding at retail.

Client: CCM, New York
Introduction: December 2001
Distribution: On-premise accounts
Size of Run: 500
Construction/Materials: Laser-cut, frosted verde acrylic; frosted face plate; milled aluminum posts; white LED lighting system
P-O-P company: Acrylic Designs, Springfield, Vt.
Comments: This illuminated back-bar glorifier was designed to reinforce and complement the décor in upscale, fashionable bars.

Client: Guinness Bass Import Co., Stamford, Conn.
Introduction: February 2002
Distribution: On-premise accounts
Size of Run: 2,500
Construction/Materials: Vacuum-formed styrene base, acrylic, fluorescent edge-lighting, four-color printing
P-O-P companies: Colangelo Synergy Marketing, Darien, Conn.; Network Display Inc. (manufacturing), Passaic, N.J.
Comments: Four-color graphics on clear acrylic create a bright, distinct impression in back-bar locations.

Client: The Food Group, New York
Introduction: August 2001
Distribution: On-premise accounts nationwide
Size of Run: 1,000
Construction/Materials: Vacuum-formed center tray; screenprinted logos; FDA-approved plastic relish containers; spinner base
P-O-P company: Frank Mayer & Associates Inc., Grafton, Wis.
Comments: This lazy Susan gives bartenders a handy way to organize Bloody Mary ingredients while also promoting Mr & Mrs T mix.