Liquor

Client: Diageo/Colengelo Synergy Marketing, Darien, Conn.
Producer: Rapid Displays, Chicago and Union City, Calif.
Duration: Temporary
Production Date: June 2003
Size of Run: 1,325
Comments: The "X" shape of these displays allowed retailers to merchandise four different product types while keeping each separate and unique.

Client: DraftWorldwide, Chicago
Producer: Rapid Displays, Chicago and Union City, Calif.
Duration: Temporary
Production Date: June 2003
Size of Run: 1,925
Comments: Dissolve motion on the graphics and holiday lights help to grab attention at retail.

Client: IMS, Morton Grove, Ill., for Diageo
Producer: Rapid Displays, Chicago and Union City, Calif.
Duration: Temporary
Production Date: June 2003
Size of Run: 2,200
Comments: Flashing lights, replica of bottle and holiday/winter theme help shoppers locate Crown Royal brand during a peak buying season.

Client: Diageo, Stamford, Conn.
Producer: Beeline Group Inc., Newark, Calif.
Duration: Semi-permanent
Introduction: June 2003
Materials/Processes Used: Stained pine, powdercoated wire and sheet metal, punched aluminum base, clear plexi door, locking mechanism, aluminum headers.
Comments: Rustic stained pine and rust-colored powdercoated metal highlight Don Julio's positioning as a quality brand with Mexican heritage.

Client: The Patron Spirits Co., Culver City, Calif.
Producer: Justman Packaging & Display, Los Angeles
Duration: Permanent
Size of Run: 400

Client: Jim Beam Brands, Deerfield, Ill.
Producer: Darko Inc., Twinsburg, Ohio
Duration: Semi-Permanent
Production Date: March 2003
Size of Run: 440
Comments: Distortion printing on the Indy car gives a dramatic sense of perspective to this display.

Client: Diageo, Stamford, Conn.
Producer: Beeline Group Inc., Newark, Calif.
Duration: Semi-permanent
Materials/Processes Used: Stained birch plywood, burned branding elements on sides, wire, die-cut four-color process litho header, chipboard
Comments: The look of old world rum shipping crates distinguishes the product from typical liquor floorstands.

Client: IMS for Diageo, Stamford, Conn.
Producer: Rapid Displays, Chicago and Union City, Calif.
Duration: Temporary
Production Date: June 2003
Size of Run: 1,400
Comments: Although the light bulbs look traditional, they are actually hand-applied to LED strands so that the display would not require AC electrical power.

Client: Jim Beam Brands Worldwide, Deerfield, Ill.
Producer: Darko Inc., Twinsburg, Ohio
Duration: Permanent
Size of Run: 225
Comments: This vacuum-formed lighted sign, designed for restaurants and bars, is an exact scale model of the product, at 256% its normal size. The fluorescent lighting compartment is sealed off, which eliminates the build-up of dust in the graphics portions of the sign.