Client: Jim Beam Brands, Deerfield, IL
Introduction: December 2005
Product(s) Promoted: Jim Beam Bourbon and related brands
Distribution: Off-premise liquor accounts such as ABC, Rite Aid, Southern Wine and Spirits, etc.
Intended Length of Use: 3 years+
Size of Run: 760
Dimensions (H x D x W): 6' 6" x 2' x 4'
Weight: 75 Ibs.
Producer: MoldRite Products Inc., Waukesha, WI
Design of the Times 2006 Contest Declaration
What were the objectives for this entry?