Liquor

Client: The Absolut Spirits Co., New York, NY
Product(s) Promoted: Absolut and Level vodkas, Plymouth gin, Cruzan rum
Distribution: Trade - National Off-Premise
Production Run Quantity: 11,000
Introduction: 1/1/08
Intended Duration: 1 year
Dimensions (H x W x D): 7" x 6" x 0"
Weight: 0 lbs.
Budget Category (U.S.): $6 - $10 (display only)
Producer: G2 Branding and Design, New York, NY

---

Design of the Times 2008 Contest Declaration

Client: The Absolut Spirits Co., New York, NY
Product(s) Promoted: Absolut 100
Distribution: National on-premise
Production Run Quantity: 500
Introduction: 10/1/07
Intended Duration: 1 year
Dimensions (H x W x D): 15" x 18" x 13"
Weight: 7 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: G2 Branding and Design, New York, NY

---

Design of the Times 2008 Contest Declaration

Client: HALO Branded Solutions/Vidal Agency, Northbrook, IL
Product(s) Promoted: Jose Cuervo Tradicional Limited Production Tequila
Distribution: West and Southwest United States
Number of Stores: 215
Production Run Quantity: 230
Introduction: 5/15/08
Intended Duration: 1 year
Dimensions (H x W x D): 17" x 21" x 3"
Weight: 7 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Everbrite LLC, Greenfield, WI

---

Design of the Times 2008 Contest Declaration

Client: Kobrand, Purchase, NY
Product(s) Promoted: Taittinger family of champagnes
Distribution: National and independent liquor stores
Number of Stores: 365
Production Run Quantity: 365
Introduction: 5/1/08
Intended Duration: 1 year
Dimensions (H x W x D): 72" x 24" x 24"
Weight: 75 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Bish Creative Display Inc., Lake Zurich, IL

---

Design of the Times 2008 Contest Declaration

Client: The Absolut Spirits Co., New York, NY
Product(s) Promoted: Absolut vodka
Distribution: National off-premise
Production Run Quantity: 800
Introduction: 11/1/07
Intended Duration: 3 months
Dimensions (H x W x D): 96" x 36" x 36"
Weight: 25 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: G2 Branding and Design, New York, NY

---

Design of the Times 2008 Contest Declaration

Client: The Absolut Spirits Co., New York, NY
Product(s) Promoted: Absolut vodka, Absolut Citron, Absolut Mandrin
Distribution: National On-premise
Production Run Quantity: 5,000
Introduction: 1/1/08
Intended Duration: 3 months
Dimensions (H x W x D): 36" x 14" x 0"
Weight: 0 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: G2 Branding and Design, New York, NY

---

Design of the Times 2008 Contest Declaration

Client: The Absolut Spirits Co., New York, NY
Product(s) Promoted: Level vodka
Distribution: National on-premise
Production Run Quantity: 3,000
Introduction: 1/1/08
Intended Duration: 1 year
Dimensions (H x W x D): 2" x 7" x 4"
Weight: 1 lb.
Budget Category (U.S.): $16 - $25 (display only)
Producer: G2 Branding and Design, New York, NY

---

Design of the Times 2008 Contest Declaration

Client: Remy Cointreau USA, New York, NY
Product(s) Promoted: Remy Martin Cognac
Distribution: 284 stores
Production Run Quantity: 284
Introduction: 11/15/07
Intended Duration: 3-6 months
Dimensions (H x W x D): 22" x 23" x 9"
Weight: 6 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Design Display Group Inc., Carlstadt, NJ

---

Design of the Times 2008 Contest Declaration

Client: The Absolut Spirits Co., New York, NY
Product(s) Promoted: Plymouth gin
Distribution: National On Premise
Production Run Quantity: 2,000
Introduction: 1/1/08
Intended Duration: 1 year
Dimensions (H x W x D): 12" x 5" x 5"
Weight: 4 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: G2 Branding and Design, New York, NY

---

Design of the Times 2008 Contest Declaration

Client: Draftfcb for Brown Forman Beverage Co., Chicago, IL
Product(s) Promoted: Jack Daniel's whiskey
Distribution: Liquor Stores
Number of Stores: 2,400
Production Run Quantity: 2,416
Introduction: 10/15/08
Intended Duration: 4 months
Dimensions (H x W x D): 96" x 24" x 24"
Weight: 9 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Rapid Displays, Chicago, IL

---

Design of the Times 2008 Contest Declaration