Cargo, New York, a company that supplies rideshare drivers like Lyft and Uber with an in-car pantry of sorts from which to buy items with their mobile phones, has partnered with Coca-Cola Co. for a test in the Atlanta area.
Pizza Hut kicked off its new sponsorship of the NFL with a social campaign starring Pittsburgh Steeler JuJu Smith-Schuster, who appears in a YouTube spot performing his “Doorbell Dance” and various celebratory “touchdown” dances in the living room for when the pizza arrives.
Rite Aid tied in to Procter & Gamble’s July 1 brandSaver FSI event with a July 3 email blast, a display ad within riteaid.com and multiple features in its concurrent circular, promising wellness+ cardholders $15 in BonusCash with purchase of $30 worth of products from eligible P&G brands.
