Nike has opened a new experimental store called Nike Live in the West Hollywood neighborhood of Los Angeles that caters to local users of the NikePlus app.
Joining Adidas and other brands that use Snapchat's augmented reality ads, Domino's launched a campaign that gave Snapchat users the opportunity to access a Domino's lens (a sunglasses overlay that reflected images of pizzas).
The new LayerCake app from a Chicago-based company of the same name is giving retailers and real estate developers a way to review potential locations nationwide.
