Southeastern Grocers’ Winn Dixie and Bi-Lo tied in to Procter & Gamble’s Feb. 24 brandSaver FSI event with a “Savings in every room” feature corralling select kitchen, laundry and bathroom essentials SKUs from select brands.
Walgreens promoted Procter & Gamble’s Head & Shoulders, Herbal Essences and Pantene hair care products in its Feb. 24 circular as part of a larger feature touting the retailer's Beauty Enthusiasts extension of its Balanced Rewards program.
Dollar General indirectly tied in to Procter & Gamble's Feb. 24 brandSaver FSI event with a digital ad within its concurrent digital circular spotlighting Pantene, Crest, Dawn and Charmin SKUs under a "bask in sunny savings" message.
Publix's frozen aisles are sporting signage including a violator and standee touting the new availability of private label GreenWise and Publix Premium ice cream in quart-size containers whose creative varies from the original half-quart packaging.