L'Oreal USA's Garnier indirectly tied in to April’s designation as Earth Month to elevate certain products within its brand shop on CVS Pharmacy's website, inviting shoppers to “beauty responsibly with Garnier skin and hair care products.”
Ahold Delhaize’s Food Lion tied in to Procter & Gamble’s April 26 brandSaver event by highlighting the availability of MVP digital coupons for Crest, Dawn and Tide Simply in its April 29 circular.
As consumers are forgoing their Starbucks fix while staying at home during COVID-19, Nestle's Starbucks Coffee is running a home page display ad on amazon.com promoting its new "fresh brew" coffee.
Dollar General tied in to Procter & Gamble's Aug. 26 brandSaver drop with a two-page feature in its concurrent circular offering a coupon for $5 off a future receipt with purchase of $15 worth of any P&G brands from April 19 through May 16.