Target recently deployed a Snapchat virtual shopping filter to spotlight personal care and cosmetic items in its beauty department as personalized "beauty picks."
General Mills activated its "Box Tops for Education" cause platform to promise Meijer shoppers 35 "Bonus Box Tops" with the purchase of five qualifying SKUs from the manufacturer.
Ahold Delhaize’s Food Lion and Bush’s Best beans tied in to National Bean Day on Jan. 6 with a full-page feature in the chain’s Jan. 1 digital circular.
