FutureProof Retail, New York, launched a new self-checkout app called the Mobile Checkout. It’s a white-labeled app that store owners can incorporate and give customers as a tool for buying in stores with a mobile phone.
Kellogg Co. used a basketball-themed ad in a March 24 email sent to members of the Kellogg's Family Rewards loyalty program to offer Family Dollar shoppers who spend $5 on Cheez-It or Pringles $2 off a future purchase of the manufacturer's products.
Meijer and Kimberly-Clark's Huggies used a feature in the retailer's April 14 circular to offer $5 off a future receipt with a $25 brand purchase through April 24.
Adding yet another exclusive incentive for members of its Kellogg’s Family Rewards program to shop at Walmart, Kellogg Co. is leveraging its promotional partnership with Marvel's Captain America: Civil War to dangle a themed virtual reality game app and viewer with purchase of select SKUs.