Southeastern Grocers' Bi-Lo and Winn-Dixie chains tied in to Nestle-Purina's May 1 "National Pet Month" FSI event with features in their May 4 circulars.
PepsiCo's Aquafina supported its April launch of a line of flavored sparkling water by offering the beverage free to Target shoppers with the in-store purchase of any SunChips SKU.