Floorstands, Freestanding, Aisle Displays

Advertiser: Max Factor, Co., Stamford, CT
Producer: Dauman Displays, New York
Objective: To differentiate the product line and its display from the typical, flat-front presentations of similar products in independent, chain drug, and department stores. Vacuum-formed inserts allow for easy updating of product assortments; gravity-feed lipstick dispenser and spring-feed mascara modules are supplemented by a concealed stockholding cabinet.

Advertiser: Western Publishing Co, Racine, WI
Producer: Chesapeake Display & Packaging Co., Winston-Salem, NC
Objective: To develop a display that would be clearly identified with Disney, easily set up, project the quality image of both Disney and the Golden line, demonstrate a wide breadth of product, and hold sufficient inventory to satisfy demand.

Advertiser: Chevron Chemical Co., San Ramon, CA
Producer: Windsor Designs Midwest, Wilmette, IL
Objective: To gain distribution and merchandise a mature franchise, Ortho Lawn and Garden Products, into a new environment, supermarkets. This display system provided Ortho the look of a custom design at the cost of a stock display.

Advertiser: Wolverine World Wide, Inc., Rockford, MI
Producer: Johnstons & Associates, Kalamazoo, MI
Objective: To gain special display for Hush Puppies brand in shoe stores and department stores. The boutique was created with signage and accessories that work with many combinations, including one that includes a fitting seat and mirror.

Advertiser: S.C. Johnson & Son, Inc., Racine, WI
Producer: Creative Displays, Chicago
Objective: To develop a shelf system that fits many different trade and retail store sizes. The display, which is molded in translucent or opaque colors, has been weight-tested to 4,000 lbs. and can be shipped via UPS.