Tyson Brand Solutions

Client: Sara Lee Hosiery, Winston-Salem, N.C.
Size of Run: 4,500
Producer: Smurfit-Stone Display Group, Richmond, Va.
Division: Temporary, Personal Products and Accessories: Apparel and Sewing
Comments: An unconventional tilt to the product trays and layered curves designed to simulate the shape of a woman's legs help to give this display its unique look and grab attention at retail.

Client: Sara Lee Household & Body Care-USA, Exton, Pa.
Size of Run: 500
Producer: Henschel-Steinau Inc., Englewood, N.J.
Division: Permanent, Personal Products and Accessories: Footwear and Shoe Care

Peapod's 'cyber-merchandising' may help marketers hone promotions

Patent: Des. 417,801
Issued: Dec. 21, 1999
Inventor: Eric Robert, Summerfield, N.C.
Assignee: SSara Lee Corp., Winston-Salem N.C.
The ornamental design for a hosiery display, as shown and described.

An Alphabet Soup of Opportunity in Supermarkets

Product: Looney Tunes Jr. bakery products
P-O-P company: R/P Creative Sales Inc., Burbank, Calif.
Distribution: Supermarkets
Introduction: March 1998
Duration: Permanent
Construction: Wire, cardstock
A wire floorstand for Sara Lee Corp.'s new Looney Tunes Jr. line of bakery goods for children is supplemented by a metal power wing, both of which offer upscale merchandisers for the introduction of the expanded line.

Product: Sara Lee Deli Meats
Number of displays: 70
P-O-P company: Everbrite Inc., Greenfield, Wis.
Distribution: Sara Lee Sandwich Shoppes
Introduction: January 1995
Duration: Permanent
Construction: Polycarbonate, aluminum frame, screen printed
The Sara Lee Sandwich Shoppe awnings are designed to be beacons that help draw consumers to the company's high-quality sandwich shop locations.

Client: Sara Lee Knit Products
P-O-P company: Decision Point Marketing