OfficMax

Client Company: Epson America, Long Beach, CA
Objectives: Constructed from corrugate and foamboard, this endcap shipped almost fully assembled into retail channels, allowing for turnkey set up at the store. The endcap served as a high profile printer merchandiser with cross merchandising to Epson's ink and paper products. As an added feature for the retailer, this display did not require a live product to be taken from inventory. It simply directed the consumer to try a demo product in the traditional printer aisle.
Production Run Quantity: 1,000 units

Client Company: OfficeMax
Country of Production: United States
Country of Placement: United States
Intended Length of Use: 12 months
Producer: Rapid Displays
Unit Cost: Under $200
Production Date: 8/17/2009
Production Run Quantity: 1,100
Objectives: Update the existing OfficeMax display that houses memory cards while educating shoppers on what types of cards, brands and storage capacity is available. Maximize the shelf space to boost sales.