Lowe's

Client: Edge Flooring, Dalton, GA
Production Date: November 1, 2004
Size of Run: 100
Producer: SMP Display & Design Group, Chattanooga, TN
Comments: Edge initially launched its product at Lowe's. When it was ready to expand into specialty flooring dealerships, however, it needed a custom display to grab attention for the product. In addition to their sweeping arcs, these displays feature acrylic headers with a distortion-printed, vacuum-formed "rock." The sample boards are removable, and both displays feature brochure racks.

Client: Edge Flooring, Dalton, GA
Production Date: November 1, 2004
Size of Run: 100
Producer: SMP Display & Design Group, Chattanooga, TN
Comments: Edge initially launched its product at Lowe's. When it was ready to expand into specialty flooring dealerships, however, it needed a custom display to grab attention for the product. In addition to their sweeping arcs, these displays feature acrylic headers with a distortion-printed, vacuum-formed "rock." The sample boards are removable, and both displays feature brochure racks.

Client: Black & Decker, Towson, MD
Production Date: May 2004
Size of Run: 1,150
Distribution: Lowe's stores
Duration: Semi-Permanent
Producer: Alliance, a division of Rock-Tenn, Totowa, NJ
Comments: This semipermanent merchandiser was designed to be a destination location outside of Lowe's Tool World area. It promotes Black & Decker's Firestorm tool line by displaying the tools outside of their packaging, on a metal grid, and by clearly showing product features and benefits.