Hershey

Client: Hershey Foods Corp., Hershey, Pa.
Size of Run: 50,000
Production Date: October 2002
Producer: Alliance, a Rock-Tenn Co., Winston-Salem, N.C.
Division: Permanent, Snack Products and Soft Drinks: Candy
Comments: Casters on this floorstand allow retailers to relocate the unit as they see fit. Vacuum-formed "To Go" panels provide a strong brand statement.

Client: Hershey Foods Corp., Hershey, Pa.
Introduction: November 2001
Number of displays: 32,500
Construction: Five-color flexo printing on bleach white E-flute corrugate
Distribution: Mass merchants, convenience stores
P-O-P company: Triangle Display Group, Philadelphia

Client: Hershey Foods Corp., Hershey, Pa.
Introduction: January 2002
Number of displays: 15,000
Construction: Pop N Sell Exstatic
Distribution: Mass merchants, supermarketsP-O-P company: Outta The Box Dispensers, Dayton, Ohio
Comments: The coupon dispensers offered discount coupons for Reese's chocolate products.

Client: Hershey Foods Corp., Hershey, Pa.
Products Promoted: Reese's candy
Comments: This gravity-fed power wing was designed to merchandise newer Reese-Sticks product alongside the established Reese's Peanut Butter Cups product. Hinge closures made the unit easy to assemble and pack-out.
Introduction: December 2000
Size of Run: 6,000
Construction/Materials: 5-color with varnish on combined B-flute bleach-white board
P-O-P Company: Triangle Display Group, Philadelphia