Isha Metz Williams, GlaxoSmithKline
Title: Senior Shopper Marketing Manager, Behavioral Sciences
Company: GlaxoSmithKline
Age: 32
Education: Franklin & Marshall College (B.S.); University of Pittsburgh (M.B.A. from the Katz School of Business)
Why She's One to Watch: Played a key role in the Nicorette mini Lozenge launch, incorporating customized displays with integrated web content and in-home marketing materials.