Conagra Brands

Client: Conagra/Wunderlich Pearson and Tetzlaff, Waukesha, WI
Introduction: May 1, 2002
Distribution: Supermarkets
Dimensions (H x W x D): 51 1/2" x 23" x 16"
Weight: 25 lbs.
Producer: Midland Display, Franksville, WI

Best practices in package design

Retail Category: Mass Merchants
Display Type: Counter: Temporary
Client: Best Buy Co., Eden Prairie, Minn.
Producer: Meyers Display, Minneapolis
Size of Run: 450
Comments: Almost all of the Best Buy stores featuring this "Free Party Pack" reported increased sales of televisions during Super Bowl season. Placed on endcaps near the television area, the displays offered a free cooler, Slim Jim snack, and coupons for Totino's pizza and Pepsi with the purchase of any 32-inch or larger TV.

Audio displays tout the "Find the Talking Tub" consumer instant-win game.