Amazon

A three-step framework can lead to not only conversions, but brand-building that resonates, says Momentum Worldwide's Adriano Lombardi.

The prebiotic soda brand partnered with the Grammy-nominated rapper to launch a Post Malone wild berry flavor exclusively at Kroger.

3D, animated gift and toy shopping experiences spotlight hundreds of rotating gift ideas, stocking stuffers and premium products throughout the season.

Catch up on what you missed at the Path to Purchase Institute and SMG event in London.

The prestige brand's shop includes a virtual foundation tool that's exclusive to Amazon.

On Nov. 13, brands are exclusively invited to peer-to-peer lunch workshops on hot topics, including the convergence of CTV and commerce, winning with coupons in 2025, and AI in content creation.

P2PI talked with Ross Cully about the deal, which expands the agency’s commerce marketing capabilities and increases its managed media spend by 20%.

In-store advertising in North America doesn't look all that different than it did two decades ago. Tara Hekmat of SMG x Threefold explains why we’re overdue for an upgrade.

Profiles of Innovator winners Diana Barr, Kristen DiCorleto, Molly Hjelm, Erin Mitten, Heather Nichols, Asha Tantuwaya and Tanya Valle.

Here’s how artificial intelligence is used in the retail media networks of major companies, according to Placements.io's Evan Bowen.