Sports Sponsorships

Client: Champs Sports, Bradenton, Fla.
Products Promoted: Major League Baseball licensed products
Objective: To promote Champs' "Free Trip to the World Series" sweepstakes with window banners, table tents and ballot boxes.
Introduction: September 1998
Producer: Medallion Associates Ltd., New York

Client: Anheuser-Busch, St. Louis
Product Promoted: Budweiser beer
Objective: To reinforce A-B's standing as the official beer of Major League Baseball and its long association with the sport.
Introduction: March 1999
Producer: Small Wonder Inflatables Inc., El Cajon, Calif.

Client: Pepsi-Cola Co., Purchase, N.Y.
Product Promoted: Pepsi
Objective: This basewrap was used in a promotion for a NASCAR race to leverage Pepsi's official stature as a NASCAR corporate partner.
Introduction: June 1998
Construction/Materials: Cardstock with a film lamination
P-O-P Company: Proprint Services Inc., Toronto

Client: National Basketball Association, New York
Products Promoted: NBA basketball cards -- Fleer Ultra, SkyBox Z-Force, Topps Stadium Club and Upper Deck
Objective: To call attention to the "NBA Wrapper Rebound" sweepstakes with prizes that include Shaquille O'Neal-identified NBA merchandise and promote NBA basketball card collecting.
Construction/Materials: Corrugated
P-O-P Company: Enterprise, New York

Client: Various marketers
Display Description: Scale size of NASCAR car side
Distribution: Dealer showrooms, automotive superstores, repair shops
Objective: To draw attention to specific sale or promotional areas.
Introduction: July 1997 with new products added monthly
Construction/Materials: Spectar co-polymer
P-O-P Company: Racing Decor, Mooresville, N.C.

Product: Village brand wallcovering borders
P-O-P company: Thomson-Leeds Company Inc., New York
Distribution: Home centers, hardware and wallcovering stores
Introduction: June 1997
Duration: Temporary
Construction: Corrugated (sidekick and hat box), acrylic (hat box)
FSC Wallcoverings is promoting its Major League Baseball border style in a new sidekick unit.

Client: Anheuser-Busch Inc.
P-O-P company: Rapid Displays, Chicago