Marketing to Men Understand that their path to purchase can be short, and that many actually shop for fun Air Heads Minds Its Packaging Partners with DreamWorks for movie-themed displays and online games Frito-Lay Goes All Out With 'All-Natural' Ingredients Integrated efforts include social media, packaging and QR codes Valassis, News America Partner on Digital Coupons Video Gaming Gets Moving Social/family and motion video gaming set tone for in-store marketing Ahold Adds a Smartphone App Safeway 'My Potluck' Facebook Page Walmart 'Game Time' Smart Network Ad HP Dips into Agency World for New Hire Kroger 'Game Day Greats' Microsite First Previous 2010 2011 2012 2013 2014 Next Last