Walmart Gets Back to Basics Experts say mass merchandiser is winning back its core customer while also making a forward-thinking commitment to online, social and mobile Kraft 'Powers Up' Breakfast with Belvita Uses sampling, social media and TV spots to direct shoppers to the cookie/cracker aisle P&G Alice.com 'Great Deals' Email Paper Mate Counters Pen Envy Campaign positions new InkJoy line as 'most stolen pen' CVS/pharmacy 'brandSaver' Incentives Walmart 'Avengers' Microsite Category Killer Apps Tyson 'Thanks Mom' FSI Nivea 'Touch and Be Touched' FSIs Nestlé Pure Life 'Hydration Movement' FSI First Previous 1839 1840 1841 1842 1843 Next Last
