Circular Features

Target unofficially tied in to Unilever’s Feb. 14 FSI event with a half-page feature in its concurrent circular promising shoppers a $5 gift card with purchase of four hair or personal care products from brands including Dove, Tresemme and Shea Moisture.

ShopRite and Coca-Cola Co. are running a sweepstakes awarding a stationary exercise bike and a $500 gift card good toward the bike’s monthly digital subscription of online classes to five grand-prize winners.

Publix tied in to Procter & Gamble’s Jan. 31 brandSaver FSI event with a football-themed feature in its Jan. 30 Extra Savings circular

CVS Pharmacy tied in to Procter & Gamble’s Jan. 31 brandSaver FSI event with multiple features in its concurrent circular dangling ExtraBucks rewards to loyalty members who purchase $30 worth of select product from brands including Tampax and Crest.

Meijer tied in to Procter & Gamble’s Jan. 31 brandSaver FSI event with a full-page feature in its concurrent circular offering $5 off a future receipt with purchase of $25 worth of household products or $20 worth of health and beauty products.

ShopRite tied in to Procter & Gamble's Jan. 31 brandSaver drop with a feature in its Jan. 29/31 circular promising shoppers a $10 nflshop.com e-gift card with a $30 P&G purchase. 

Target indirectly tied in to Procter & Gamble's Jan. 31 brandSaver event with features in its concurrent circular. 

Walgreens activated the status of Procter & Gamble’s Gillette as an National Football League and Super Bowl sponsor in a Jan. 31 digital circular feature that promoted complementary offers.