10/22/2020

Unilever 'Super Saver' Stocks Home Salons

Anne Downes & Cyndi Loza

Unilever shined a spotlight on its personal care brands in the third edition of its newly branded "Super Saver" FSI event, encouraging shoppers to build their own salons at home amid the COVID-19 pandemic that spurred the manufacturer to revive its branded coupon insert strategy.

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