Client: Walt Disney Studios Home Entertainment, Burbank, CA
Product(s) Promoted: DVD and Blu-ray
Distribution: U.S.: Kmart, Best Buy, Supermarkets. Canada: Walmart, Sam's Club, Zellers, Supermarkets
Number of Stores: 1,200
Production Run Quantity: 1,200
Introduction: 2/3/09
Intended Duration: 2 weeks
Dimensions (H x W x D): 65" x 48" x 24"
Weight: 70 lbs.
Budget Category (U.S.): $101 - $150 (display only)