Toy, Hobby, & Games

Client: Fisher-Price, East Aurora, N.Y.
Producer: Darko Inc., Twinsburg, Ohio
Comments: Designed for Toys "R" Us stores, this display allows consumers to experience the color change feature of the Sweet Magic Kitchen toy. The toy simulates cooking when an "uncooked" piece placed in the oven changes colors to come out as a "cooked" piece. Lights and sound accompany the "cooking" process.

Client: Hoberman Designs Inc., New York
Introduction: May 2002
Number of displays: 5,000
Construction: Printed two-sided white SBS board with film lamination on both sides
Distribution: Toy stores and specialty shops
P-O-P company: CREW Design Inc., Kent, Conn.

Client: Hoberman Designs Inc., New York
Introduction: May 2002
Number of displays: 5,000
Construction: Printed two-sided white SBS board with film lamination on both sides
Distribution: Toy stores and specialty shops
P-O-P company: CREW Design Inc., Kent, Conn.

Client: Fisher-Price, East Aurora, N.Y.
Producer: Darko Inc., Twinsburg, Ohio
Comments: Designed to fit on an endcap or in-line setting, this display scans for nearby foot traffic and, once triggered, relays an audio message that introduces the product and asks the consumer to push a white "Try Me" button. The interactive display helped introduce the new toy that successfully climbed to be the fourth best-selling infant/pre-school toy in the industry, according to the entrant company.