The solution, powered by Firework and available on the grocer's website, allows customers to utilize the in-video chat feature even after a livestream has ended.
The Texas grocer will continue updating its c-store footprint with "Fresh Bites" branding, and many stores will include H-E-B's True Texas Tacos restaurant.
Disney Advertising and Kroger Precision Marketing have launched a “limited beta test” that enables CPGs to offer targeted ads on Hulu using Kroger's first-party data and insights.
T&G Global tied in to the Lunar New Year with special packaging for its premium Envy apple, which it heavily promoted at the Canadian Asian foods retailer.
