Sporting Goods

Client: Garmin International, Olathe, KS
Product(s) Promoted: Golf pin finder
Distribution: Specialty sports retailers, national
Number of Stores: 250
Production Run Quantity: 250
Introduction: 5/1/09
Intended Duration: 12 months
Dimensions (H x W x D): 16" x 10" x 8"
Weight: 3 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Kendal King Group, Kansas City, MO

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Design of the Times 2010 Contest Declaration

Client: Acushnet, Fairhaven, MA
Product(s) Promoted: Trial Pack Golf Balls
Distribution: Golf stores and pro shops
Number of Stores: 7,500
Production Run Quantity: 7,500
Introduction: 1/30/10
Intended Duration: About 8 weeks
Dimensions (H x W x D): 21" x 17" x 4"
Weight: 10 lbs.
Budget Category (U.S.): $6 - $10 (display only)
Producer: The Royal Group, Cicero, IL

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Design of the Times 2010 Contest Declaration

Client: Bauer, Greenland, NH
Product(s) Promoted: Hockey Skate
Distribution: International
Number of Stores: 230
Production Run Quantity: 230
Introduction: 3/15/10
Intended Duration: 2 years
Dimensions (H x W x D): 21" x 10" x 12"
Weight: 10 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: The Aronson Group, Englewood, NJ

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Design of the Times 2010 Contest Declaration

Client: Crocs, Niwot, CO
Product(s) Promoted: Crocs Footwear
Distribution: The Sports Authority
Number of Stores: 500
Production Run Quantity: 360
Introduction: 5/1/10
Intended Duration: 3-4 years
Dimensions (H x W x D): 114" x 52" x 16"
Weight: 50 lbs.
Budget Category (U.S.): $951 - $1,000 (display only)
Producer: Benchmarc Display Inc., Vernon Hills, IL

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Design of the Times 2010 Contest Declaration

Client: Nike, Beaverton, OR
Product(s) Promoted: Nike Football Brand
Distribution: Dick's Sporting Goods
Number of Stores: 937
Production Run Quantity: 937
Introduction: 5/18/10
Intended Duration: 3 weeks
Dimensions (H x W x D): 53" x 56" x 1"
Weight: 20 lbs.
Budget Category (U.S.): $301 - $350 (display only)
Producer: PhotoCraft, an IGH Solutions Company, Portland, OR

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Design of the Times 2010 Contest Declaration

Brand: Hunter's Specialties outdoor gear
Insight: Store visits proved that customers prefer shopping for clothes that hang freely as opposed to being in boxes or bags.
Solution: Wire racks hold the free-hanging hunting gear and stores have multiple display versions to choose from.
Description: Hunter's shortened its original prototype display to be 54 inches tall and support an optional header.

Retailer: Target Corp.
Location: Pinole, CA