Campbell Soup Merchandising: Before Campbell Soup Overhauls Merchandising System Campbell Soup Merchandising System Client: Campbell Soup Co., Camden, N.J. Introduction: 2004 Size of run: 2,800 in February 2004; 14,000 expected by 2006 Producer: Gamon Inc., Elk Grove Village, Ill. Kraft/Albertsons Quarterback Cook-Off Signage Kraft/Albertsons Quarterback Cook-Off Signage Kraft/Albertsons Quarterback Cook-Off Signage Kraft Foods Quarterback Cook-Off FSI Albertsons, Unilever Offer Free Books Albertsons/Unilever Klutz Offer Feature Coca-Cola, Masterfoods Chill Together First Previous 1948 1949 1950 1951 1952 Next Last