Procter & Gamble is enjoying the spotlight on Samsclub.com, with a home page carousel ad and display ads plugging the club’s Oct. 24 “Instant Savings” booklet drop by highlighting “health and beauty essentials” from select brands.
A variety of Procter & Gamble’s Vicks products are enjoying secondary merchandising space at Walgreens via an account-specific floorstand promising shoppers 2,000 or 3,000 Balance Rewards points with purchase of two eligible products.