UB Media will allow brands and service providers, such as Hulu, PayPal and DoorDash, to advertise relevant offers and messages at the post-purchase moment.
The combined analytics entity will provide a set of solutions and customer insights across retail intelligence, brand performance and connected transport.
The capabilities include full-funnel insights to help brands launch new products and extending its measurement and optimization ad tech to all advertisers.
The funds will help the visual analytics company expand its Visual AI platform, leverage synthetic human preferences to predict audience reactions and enter new markets.
Gopuff has created custom, AI-enabled tools designed specifically for its ad partners and platform, such as objective-based buying, predictive audience targeting and bid optimization.
Through a partnership with Rokt, Albertsons Media Collective is advertising products and services not sold at its stores across 11 of its supermarket chain websites.
Topsort's new solution enables marketplaces to integrate its retail media infrastructure through a simplified process, requiring minimal code in as little as one hour.
