Home Improvement

Product: AOSafety ear protectors
P-O-P company: Inland Container Co., Indianapolis; Color Box Inc., Richmond, Ind.
Introduction: July 2001
Duration: Temporary
Construction: Corrugated
Display set-up: Retail staff
The display for Aearo Co.'s new headphone/ear protection system with a built-in radio explains features and benefits of the product.

High-end displays show durability of company's security devices

Product: Outdoor hooks/Bird feeders
Number of displays: 50/30
P-O-P company: In-house staff
Introduction: May 2001/July 2001
Duration: Semipermanent
Construction: Spruce and pine/cedar
Display set-up: Retail staff
Whitehall Products' updated display for its Nature Hook products holds twice as much product as the previous version, in part due to the products' new clamshell packaging.

Retail Category: Home Centers & Hardware Stores
Display Type: Retail - Account Specific/Category Management Displays
Client: Imperial Home Decor Group
Producer: AG Industries, Cleveland
Size of Run: 640
Comments: This exclusive Laura Ashley wallpaper merchandising system for Lowe's home centers showcases all products in the line, promotes brand awareness and keeps product organized. A unique design of the sample fins enables cross-merchandising of Laura Ashley wallpaper, paint and carpet.

Retail Category: Home Centers & Hardware Stores
Display Type: In-line, Gondola or On-shelf Displays
Client: Danaher Tool Group
Producer: Innovative Marketing Solutions Inc., Elk Grove Village, Ill.
Size of Run: 375
Comments: Showcasing two of Armstrong's tools in Grainger stores, this hanging demonstrator allows customers to handle the tools while they read product attributes.

Retail Category: Home Centers & Hardware Stores
Display Type: Counter Displays - Permanent
Client: Moen Inc.
Producer: Harbor Industries Inc., Grand Haven, Mich.
Size of Run: 250
Comments: High-end in appearance and educational, the Moen display explains the Moen water filtration system and how it can be integrated into standard plumbing. The display also features a filter life indicator that tells when it's time to change the filter.

Retail Category: Home Centers & Hardware Stores
Display Type: Permanent Signage
Client: Glentronics
Producer: RBS Associates, Chicago
Size of Run: 1,000
Comments: Styrene panels mounted via a spiral binder help consumers determine which of the three models of sump pumps best fits their needs.