Frozen Foods

New cauliflower SKUs launched at Kroger before rolling out to Walmart, Meijer and beyond.

Tying into February's designation as National Snack Food Month, Kroger’s data analytics subsidiary shares insights into how and why consumers are snacking and how purchasing behavior has evolved.

The tour was part of a campaign last year that drove awareness and trial of the manufacturer's new mashed cauliflower assortment.

The Ferrero Group has agreed to purchase fellow family-owned CPG manufacturer Wells Enterprises, its operations and its ice cream brands.

​​​​​​​The vegan bodega concept is tapping into the growing health-conscious consumer segment, offering only plant-based products.

The 65,000-square-foot store’s enhancements include upgraded departments, a larger product assortment and new art installments.

Convenience store chain encouraged shoppers to cool off with a Slurpee, Big Gulp and more.

Kellogg Co.’s Pringles gave exclusive SKUs to Walmart and Circle K as part of the launch of a limited-edition line of Scorchin’ crisps based on chicken wing sauces from First We Feast’s "Hot Ones" YouTube show.

General Mills’ Totino’s recently wrapped an account-specific sweepstakes at Walmart that supported the brand's desired positioning as the official snack of gaming.

Our exclusive research shows insights about why consumers are shopping in-store, what they are shopping for, what drives them to make spontaneous purchases, and the factors influencing their in-store experience.