Macy's Cosmetics Department Macy's 'Believe' Sign Macy's Lancome Holiday Floorstand I. Project Impact's Effect on Display Placement at Walmart D. Budget Distribution Across Tactics B. Predicted 2010 Budgets U. Shopper Insights: Acquiring Them vs. Integrating Them M. Levels of SKU Rationalization in Past 18 Months R. Frequency of Shopper Insights Integration in Merchandising Programs I. Frequency of Display Placement Before Walmart's Project Impact First Previous 412 413 414 415 416 Next Last