Candy & Gum

Product: Candies and gum
P-O-P company: Gamon International Inc., Elk Grove Village, Ill.
Distribution: Supermarkets, candy stores
Introduction: July 2002
Duration: Temporary
Construction: Corrugated
Display set-up: Retail staff
Amurol Confections recently introduced three candy products to tie in with Nickelodeon's "Butt-Ugly Martians" cartoon show. Two are shown here and all are promoted in this prepacked floorstand.

Insight Express finds pet owners true to their brands, shoppers attuned to circulars

Client: Maramor Candy Co., Columbus, Ohio
Introduction: January 2002
Number of displays: 50,000
Construction: SBS board
P-O-P company: The Packaging House Inc., Chicago
Comments: Milk Chocolate Crispy NHL Hockey Pucks were introduced to appeal to adults and kids who are hockey enthusiasts. Available nationwide in countertop displays, each puck has an NHL team logo on it.

Client: Hershey Foods Corp., Hershey, Pa.
Introduction: January 2002
Number of displays: 15,000
Construction: Pop N Sell Exstatic
Distribution: Mass merchants, supermarketsP-O-P company: Outta The Box Dispensers, Dayton, Ohio
Comments: The coupon dispensers offered discount coupons for Reese's chocolate products.

Client: Hershey Foods Corp., Hershey, Pa.
Introduction: November 2001
Number of displays: 32,500
Construction: Five-color flexo printing on bleach white E-flute corrugate
Distribution: Mass merchants, convenience stores
P-O-P company: Triangle Display Group, Philadelphia

Modular and compact countertop displays can be stacked to suit retail requirements.