Bubblicious LeBron James Floorstand
Client: Cadbury Adams USA, Parsippany, NJ
Introduction: April 2005
Number of displays: 20,000
Producer: Rand Display, Teaneck, NJ
Comments: The displays for LeBron's Lightning Lemonade, a new Bubblicious flavor inspired by basketball phenom LeBron James, feature a consumer offer for downloadable computer software, starring a virtual LeBron.