Paul Masson Floorstand
Client: Canandaigua Wine Co., Canandaigua, N.Y.
Products Promoted: Paul Masson wine
Objective: The unit was designed to increase brand presence in-store by gaining floorspace.
Distribution: Liquor stores, package stores, supermarkets
Construction/Materials: Injection-molded plastic trays, corrugated header and skirt
P-O-P Company: Display Technologies, College Point, N.Y.