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Rite Aid

  • CoverGirl Bombshell Launch Campaign

    Client: Procter & Gamble, Cincinnati, OH
    Product(s) Promoted: New CoverGirl Bombshell Mascara
    Distribution: Walmart, Walgreens, CVS, Kroger, Rite Aid and various other retailers
    Number of Stores: 50,000+
    Production Run Quantity: 50,000+
    Introduction: 3/15/14
    Intended Duration: 1-2 months
    Dimensions (H x W x D): 59" x 36" x 15"
    Weight: 20 lbs.

    CoverGirl Bombshell Launch Campaign
  • CoverGirl Bombshell Counter Display

    Client: P&G, Cincinnati, OH
    Product(s) Promoted: Bombshell Mascara, Brow & Eye Maker, Outlast Lip, Outlast Stay Brilliant Nail, Eye
    Distribution: CVS, Rite Aid, Walgreens
    Number of Stores: 9,000+
    Production Run Quantity: 9,000+
    Introduction: 3/15/14
    Intended Duration: 1-2 months
    Dimensions (H x W x D): 15" x 24" x 14"
    Weight: 20 lbs.

    CoverGirl Bombshell Counter Display
  • Schick Hydro Sensitive Floor Display

    Client: Schick, Shelton, CT
    Product(s) Promoted: Razor Systems, and Disposables
    Distribution: National, Rite Aid and Kroger
    Number of Stores: 10,710
    Production Run Quantity: 10,710
    Introduction: 5/1/14
    Intended Duration: 60 days
    Dimensions (H x W x D): 67" x 13" x 18"
    Weight: 10 lbs.
    Budget Category (U.S.) $26 - $50 (display only)

    Schick Hydro Sensitive Floor Display
  • L'Oreal Preference Mousse Absolue Floorstand

    Client: L'Oreal Paris, Manhattan, NY
    Product(s) Promoted: Hair Color Launch
    Distribution: Retail Chains - Rite Aid
    Number of Stores: 1,000
    Production Run Quantity: 1,000
    Introduction: 4/1/14
    Intended Duration: 60 days
    Dimensions (H x W x D): 60" x 36" x 12"
    Weight: 40 lbs.
    Budget Category (U.S.) $51 - $100 (display only)

    L'Oreal Preference Mousse Absolue Floorstand
  • Beiersdorf Flagship Floorstand

    Client: Beiersdorf, Inc, Wilton, CT
    Product(s) Promoted: Nivea Skincare Product
    Distribution: Walgreens, Kroger and Rite Aid (Drug and Grocery)
    Number of Stores: 7,800
    Production Run Quantity: 7,800
    Introduction: 6/1/13
    Intended Duration: 0-3 month
    Dimensions (H x W x D): 60" x 12" x 20"
    Weight: 21 lbs.

    Beiersdorf Flagship Floorstand
  • CoverGirl Smoochies Counter Display

    Client: Procter & Gamble, Cincinnati, OH
    Product(s) Promoted: CoverGirl Smoochies Sizzle Gloss
    Distribution: CVS, Rite Aid, Walgreens, Kroger
    Number of Stores: 13,000+
    Production Run Quantity: 13,754
    Introduction: 11/15/13
    Intended Duration: 2 months
    Dimensions (H x W x D): 25" x 15" x 14"
    Weight: 7 lbs.

    CoverGirl Smoochies Counter Display
  • Schick X-Men Shelf Tray

    Client: Schick, Shelton, CT
    Product(s) Promoted: Razor Systems, and Disposables
    Distribution: Rite Aid and Walgreens
    Number of Stores: 5,160
    Production Run Quantity: 5,160
    Introduction: 5/1/14
    Intended Duration: 60 days
    Dimensions (H x W x D): 12" x 30" x 10"
    Weight: 9 lbs.
    Budget Category (U.S.) $11 - $15 (display only)

    Schick X-Men Shelf Tray
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