Gillette Performance Endcap Kit
Client Company: Procter & Gamble
Country of Production: United States
Country of Placement: United States
Intended Length of Use: 4 months
Producer: New Dimensions Research Corp.
Production Date: 5/1/2009
Production Run Quantity: 1,700
Objectives: Present Gillette male grooming products as a complete solution system in various retailers nationwide by easily converting a standard endcap fixture into a Gillette custom endcap.
Materials: HIPS styrene sheet, C1S paper graphic stock, foam tape, glue.