Brands Light up for 4/20 Brands and cannabis retailers are becoming more comfortable leveraging the holiday to appeal to 21+ consumers, while some focus on righting the wrongs strict cannabis laws have had in the U.S. Activation Gallery: Sports (Super Bowl & Beyond) Pepsi Mountain Dew Spectacular Mtn Dew Flamin' Hot 'It's Back' Tweet Mountain Dew 'Experience The Boldest Flavors' Floorstand Mountain Dew Energy 'New Flavor' Floorstand P2PI Names 40 Under 40 Class of 2022 Mountain Dew 'Experience The Boldest Flavors' Floorstand Frito-Lay NBA Floorstands BJ's Frito-Lay '2 for $7.98' Fixture Sign Panel First Previous 38 39 40 41 42 Next Last