General Mills activated its "Box Tops for Education" cause platform to promise Meijer shoppers 35 "Bonus Box Tops" with the purchase of five qualifying SKUs from the manufacturer.
Meijer tied in to Procter & Gamble’s Dec. 27 brandSaver FSI event with features in its concurrent circular offering $5 off a future receipt with purchase of $25 worth of household products or $20 worth of health and beauty care products.
