Client: Kraft Foods, East Hanover, NJ
Product(s) Promoted: Oreo, Chips Ahoy!, Ritz Bits, Cookie/Cracker Multi-Packs, Easy Mac Single Cups, Caprisun, Kool-Aid Jammers
Distribution: National
Number of Stores: 10,000
Production Run Quantity: 11,000
Introduction: 7/10/10
Intended Duration: 4 weeks
Dimensions (H x W x D): 75" x 110" x 30"
Weight: 70 lbs.
Budget Category (U.S.): $101-$150 (display only)