Client: Kraft with creative agency Catapult, Northfield, IL
Product(s) Promoted: MiO-Liquid Drink Enhancer
Distribution: Supermarket/Grocery-National
Number of Stores: 7,000
Production Run Quantity: 10,500
Introduction: 3/15/11
Intended Duration: 8 weeks
Dimensions (H x W x D): 14" x 30" x 14"
Weight: 10 lbs.
Budget Category (U.S.): $151-$200 (includes product)
