Client: Colgate-Palmolive Company, New York, NY
Product(s) Promoted: Colgate Optic White Toothbrush + Whitening Pen & OW Paste new item launch
Distribution: Walgreens
Number of Stores: 2,500
Production Run Quantity: 2,500
Introduction: 2/3/14
Intended Duration: 4 weeks
Dimensions (H x W x D): 9" x 18" x 5"
Weight: 5 lbs.