Skip to main content

Coca-Cola Co.

  • Coca-Cola Drive-Through

    Clients: Coca-Cola Fountain, Atlanta, and McDonald's Corp., Oak Brook, Ill.
    Product Promoted: Large size Coca-Cola
    Objective: To upsell larger size cups of Coca-Cola to consumers.
    Introduction: May 2001
    Size of Run: 340
    Construction/Materials: 4 mil Coroplast, hardware stand
    P-O-P Company: Compass Display Group/Origen Partners, Atlanta
    Coca-Cola Drive-Through
  • Dasani Bottled Water Easel

    Clients: Coca-Cola Fountain, Atlanta, and Boston Market Corp., Golden, Colo.
    Product Promoted: Dasani bottled water
    Objective: To promote the sale of Dasani bottled water at Boston Market restaurants.
    Introduction: April 2001
    Size of Run: 750
    P-O-P Company: Compass Display Group/Origen Partners, Atlanta
    Dasani Bottled Water Easel
  • P-O-P is Served

    Consumers are spending more time and money in foodservice establishments than ever before, a trend that has created new opportunities to reach them with targeted P-O-P programs.
  • Coca-Cola Cup Poster

    Client: Hardee's Food Systems Inc., Rocky Mount, N.C.
    Service Promoted: 44-ounce Coca-Cola cup
    Objective: To increase repeat drive-through customers at Hardee's restaurants in California by promoting a free, refillable travel cup.
    Introduction: May 2001
    Size of Run: 700
    Construction/Materials: Board stock, styrene, pressure-sensitive vinyl
    P-O-P Company: The Buhl Press, Berkeley, Ill.
    Coca-Cola Cup Poster
  • Glaceau Vitaminwater Floorstand

    Product: Glaceau Vitaminwater
    P-O-P company: Display Technologies, College Point, N.Y.
    Distribution: Supermarkets, natural food stores and convenience stores
    Introduction: April 2001
    Duration: Permanent
    Construction: PETG Danka material, vinyl stickers, paperboard
    Display set-up: Retail staff
    The clear display rack being used by Energy Brands to introduce its Glaceau Vitaminwater is designed to highlight the colorful beverages.
    Glaceau Vitaminwater Floorstand
  • McDonald/Coca-Cola Wall/Countertop Display

    Client: Schwarz Worldwide, Atlanta, for McDonald's Corp., Oak Brook, Ill.
    Products Promoted: McDonald's french fries and Coca-Cola
    Objective: This wall or countertop display was created with subsurface printing for color effectiveness and ink protection. The intertwined straw and french fry "synergy" icon highlights the Coke/McDonald's partnership.
    Size of Run: 3,000
    Construction/Materials: Molded PETG, screenprinted graphics
    P-O-P Company: Joliet Pattern Inc., Joliet, Ill.
    McDonald/Coca-Cola Wall/Countertop Display
  • Coca-Cola Synergy Bottle

    Client: Schwarz Worldwide, Atlanta
    Producer: Joliet Pattern, Joliet, Ill.
    Comments: Designed for self-service beverage centers in McDonald's restaurants, this vacuum-formed PETG bottle employs the twisted straw/french fry synergy icon of Coke/McDonald's. Two sets of art -- distorted and non-distorted -- allow for a molded front and flat back, which means the bottle can hang anywhere in the store or store window.
    Coca-Cola Synergy Bottle
  • Adjustable Container Caddy

    Patent: US 6,231,058 B1
    Issued: May 15, 2001
    Inventors: Laurel Kimbrough, Atlanta; Jay Fording, Matthews, N.C.; Keith Savas, Benjamin Nash, Charlotte, N.C.; Edgar Montague III, Fort Mill, S.C.
    Assignee: The Coca-Cola Co., Atlanta
    Adjustable Container Caddy
X
This ad will auto-close in 10 seconds