TVPage, San Diego, and its shoppable video platform announced a new tool called TVP Video Audiences that will give brands and retailers the ability to monitor what Facebook users are watching, and then build and retarget videos based on insights of what they’re watching.
Having fun with the darkest day of the year, Dunkin’ Donuts ran a social campaign called #DunkinDarker on Dec. 21, day of the winter solstice, that included the brand’s first animated Snapchat filter, which created a wintry night scene.
